Design > Visual Design
Thre.ad Website and iPhone App
As UX & Design Director as well as Thre.ad's first hire, I began with a blank slate and designed the brand and experience from scratch. For detailed UX design documents please download the UX Design Samples (.zip).
My Role: User experience design, visual design, functional specs, identity design, copywriting, photography, illustration
Branding — Thre.ad's branding was born out of a desire to be fashionable while still remaining fun and accessible. The splashes and swirls were used throughout as an energetic texture.
Website/Browse — The site's browse section consists of an infinitely scrolling wall of images and video. Users may interact with each by hovering, or may click to display a larger version in slideshow mode.
Website/Slideshow — The inline slideshow overlay offers quick access to a large version of any media, as well as community and sharing options.
Website/User Profile — The user profile page provides access to one's own looks, notifications and settings.
iPhone/Browse — Mirroring the navigation and design of the site, the mobile app provides all the same functionality in an interface designed specifically for iPhone.
iPhone/Slideshow — The slideshow displays photos at fullscreen, allowing an immersive experience. A single tap brings up related options and information.
iPhone/Activity — The activity section is a visually appealing take on notifications.
iPhone/Nav Drawer — Tapping the drawer button opens a side drawer containing sub-navigation. This keeps the navigation available, but out of the way.
iPhone/Camera — A customized camera interface.
iPhone/User Profile — The user profile gives the user all of their relevant stats at a glance. Users may "accessorize" their profile by selecting one of many custom fabric photos (taken by your's truly).